North Woods Bike Company is started and run by NICA athletes. 


About 2 months into starting the business I realized that I would need someone who was good at talking, knowledgeable, and experienced in the biking industry to handle the sales and marketing. Chihiro fits the bill and has been a extremely valuable addition to the company. We would not be where we are today without him.

We will continue to design and create new and innovative products as well as provide a exceptional experience for our customers.